News: Programing

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Programing

EVALUATING GENERATIVE AI-ASSISTED CUSTOMER SERVICECOMMUNICATION THROUGH A HUMAN-IN-THE-LOOP APPROCH

In response to the challenge of analyzing categorical Property Management System (PMS) data where conventional K-Means clustering falls short, a study in the SKANIKA Journal introduces an unsupervised machine learning pipeline using K-Modes clustering and the Kneedle algorithm. Analyzing 43,340 clean guest profiles from four-star hotels in Bali, the framework utilizes Cao initialization for reproducible […]

Artificial Intelligence

OPTIMIZING HOTEL GUEST SEGMENTATION USINGK-MODES AND KNEEDLE ALGORITHMS

Generative AI (GenAI) offers significant opportunities to assist customer service personnel by generating natural-language responses, explaining complex information, and adapting messages to various customer needs. However, because AI-generated text carries risks of factual inaccuracy, missing details, and context misalignment, organizations cannot rely solely on its fluency. To address these challenges, a Human-in-the-Loop (HITL) approach emphasizes […]

Programing

Designing an Effective UI/UX for an Information Website

In the digital era, the quality of a website’s User Interface (UI) and User Experience (UX) plays a crucial role in delivering information effectively. This study focuses on the design and development of UI/UX aimed at improving usability, accessibility, and overall user satisfaction. A well-designed UI ensures that users can navigate the website easily through […]